While your explanation is correct, and easily understood by people like us, it's a bit too terse (a quality we like) for a lay person to understand. You can simply expand on it. And most importantly ask the audience questions along the way. Every explanatory sentence should have a question that goes a long with it. The key is for you to identify where the hangup is. I like to think about the problem in terms of the chosen door rather than the switching door. I think thatSo this is often easierhow I might go about asking the questions.
Ask them before removing a door "what is the probability that the door they chose has the car?"
Then say, "I remove a door. Since I am not evil, I am not going to remove the door with the car." Then ask "Why does the probability that the car is behind the door you initially chose not change?" If they don't get this right, work out the cases, as others have mentioned (continuing to ask questions along the way).
Then say, "Since there is 1/3 probability that the car is behind your door, what must be the probability the car is behind the other door?"
Explanation at each stage may be required, but this socratic method seems to work well. I deployed something similar to a bunch of small children at the NY county fair. By making the argument composed only of leading questions, its a way of making sure they are following at every step. Of course you can ask them different questions. The key is to make it socratic.